Services
Websites, ads, and care — in plain terms
Three things, done end to end for small and mid-size businesses anywhere in the United States: we build websites, we run the ads and local search that grow them, and we keep them on Watchtower care.
Every engagement starts the same way: the free 100-point Watchtower assessment.
Website design & builds
New sites and rebuilds for small and mid-size businesses. Fixed quote before work starts, $1,500–$4,500 — and the range is not a meter that runs. You own the site and the domain.
Every build is mobile-first, fast on real connections, accessible, and structured so search engines — and increasingly, AI answer engines — can actually understand what your business does.
What you get
- A fixed quote in writing before work starts — no hourly meter, no scope drift billed back to you
- Full ownership of the site and the domain — we never hold either
- Mobile-first design that stays fast on real connections
- An accessible build: semantic structure, readable contrast, keyboard-friendly
- Structured markup so search engines and AI answer engines understand your business
- A clean handoff into a Watchtower care plan, so the site never decays after launch
Ads & growth
Search and local ad campaigns plus local SEO. Spend billed direct to you — never marked up. Reporting in plain terms: what was spent, what it produced, what we changed.
For most small businesses, growth means being found by people who are ready to buy. We manage the fundamentals that move that needle: your Google Business Profile, consistent name-address-phone listings, service pages that read like a human wrote them, and review responses — and we report monthly on where you actually rank for the searches that matter in your area.
What you get
- Search and local ad campaigns — Google Ads and, where it fits, Meta
- Ad spend billed directly to you at $0 markup — we never touch the media bill
- Google Business Profile management and listing hygiene
- Service pages and local content that read like a human wrote them
- Review monitoring and responses
- A plain-terms monthly report: what was spent, what it produced, what we changed
Watchtower care
Hosting, uptime monitoring, security watch, and monthly edits, from $99/mo. Reported to you every month in plain English.
A website handed over and never touched again starts decaying the day it launches. Watchtower is the standing alternative: someone on duty, month to month — leave anytime and keep everything.
What you get
- Hosting and uptime monitoring
- Security watch and software updates
- Monthly content edits — ask, and it gets changed
- A monthly plain-English report on what we watched and what we did
- Plans at $99, $249, and $499–$799 a month
- Month to month — leave anytime and keep everything
Free assessment
See where your site stands.
100 points across 10 categories, free, in plain language. Passive and opt-in: a single ordinary page fetch of your public site — never active scanning or logins. The scored report is yours whether or not you hire us.